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Hailed as the first American luxury brand, Halston is famed for its groundbreaking designs that defined the glamorous '70s. Sexy and streamlined, the label's collections innovated a clean party-wear aesthetic, and introduced the iconic halter dress to the world. Designer Robert Rodriguez is now at the helm, channeling the brand's pared-back elegance into draped gowns and tuxedo-style tailoring. Rent and buy Halston today.